WHO ARE WE?
WHO ARE WE?
WHAT DO WE DO?
WHAT DO WE DO?
OUR MISSION
OUR MISSION
SINS is an environmentally conscious clothing brand that combines style and sustainability, creating garments with minimal impact on the planet.
We are committed to create a sustainable future in menswear, crafting distinct and exclusive pieces from consciously sourced fabrics and through ethical production practices.
We are committed to create a sustainable future in menswear, crafting distinct and
exclusive pieces from consciously sourced fabrics and through ethical production practices.
We are committed to create a sustainable future in menswear, crafting distinct and exclusive pieces from consciously sourced fabrics and through ethical production practices.
To make sustainable designer clothing a staple in everyones wardrobe while continuing
to create special clothing from Indian textiles that can be accessible globally.
To ensure utmost dedication to ecological responsibility as we
build into a fully sustainable brand.
To make sustainable designer clothing a staple in everyones wardrobe while continuing to create special clothing from Indian textiles that can be accessible globally. Our objective is to ensure the utmost dedication to ecological responsibility as we build into a fully sustainable brand.
SINS is an environmentally conscious clothing brand that combines style and sustainability,
creating garments with minimal impact on the planet.
SINS is an environmentally conscious clothing brand that combines style and sustainability, creating garments with minimal impact on the planet.
To make sustainable designer clothing a staple in everyones wardrobe while continuing
to create special clothing from Indian textiles that can be accessible globally.
To ensure utmost dedication to ecological responsibility as we build into a fully sustainable brand.
WHAT'S IN THE NAME?
We sin by up-cycling sarees which are predominantly womenswear; into menswear. Hence we are SINNERS, sinful for a good cause
We sin by up-cycling sarees which are predominantly womenswear; into menswear. Hence we are SINNERS, sinful for a good cause
We turn factory surplus which is ideally meant for fast fashion into slow fashion and long term pieces and hence SIN again.
WHAT'S IN THE NAME?
We turn factory surplus which is ideally meant for fast fashion into slow fashion and long term pieces and hence SIN again.
And of course we call our founder/ designer SINS
And of course we call our founder/ designer SINS
One of our customers assumed that it was Saree-In-New-Style, we like that!
One of our customers assumed that it was Saree-In-New-Style, we like that!
And of course we call our founder/ designer SINS
One of our customers presumed that it was Saree-In-New-Style, we like that!
WHAT'S IN THE NAME?


MEET THE FOUNDER
& DESIGNER


MEET THE FOUNDER
& DESIGNER
Sindhu Sridhar
Sindhu Sridhar
Sindhu Sridhar
SINDHU SRIDHAR is a menswear designer with a masters degree from the
London College of Fashion, The University of Arts, London. Her fashion studies began at NIFT, Bangalore, where she had the opportunity to participate in a semester exchange program at NABA, Milan. Following a summer internship with the menswear brand 'The New Standard Edition' in New York, USA, she developed a strong passion for menswear design. For her graduation project, she created a menswear collection that earned her three awards the university: Best Designer, Most Innovative Concept, and Best Academic Performance.
After completing her masters degree, she returned to India and gained experience as a head designer at the brand 'Styched' and realised her true calling was to establish her own unique menswear brand, one that would elevate men's clothing and redefine fashion in India.
Sindhu's vision for her brand was inspired by a bold, sustainable concept. With a strong inclination towards up-cycling and a belief in the transformative potential of Indian textiles, she founded SINS in 2021. It has been an incredible journey so far, as SINS is moving forward with a strong vision to create designer clothing while being conscious and ethical.
SINDHU SRIDHAR is a menswear designer with a masters degree from the London College of Fashion. Her fashion studies began at NIFT, Bangalore, where she had the opportunity to participate in a semester exchange program at NABA, Milan. Following a summer internship with the menswear brand 'The New Standard Edition'
in New York, USA, she developed a strong passion for menswear design. For her graduation project, she created a menswear collection that earned her three awards: Best Designer,
Most Innovative Concept, and Best Academic Performance.
Driven by her desire to deepen her knowledge of menswear design, she pursued further education at The University of Arts, London. After returning to India, she gained experience as a head designer at the brand 'Styched' and realised her true calling was to establish her own unique menswear brand, one that would elevate men's clothing and redefine fashion in India.
Sindhu's vision for her brand was inspired by a bold, sustainable concept. With a strong inclination towards up-cycling and a belief in the transformative potential of Indian textiles, she founded SINS in 2021. It has been an incredible journey so far, as SINS is moving forward with a strong vision to create designer clothing while being conscious and ethical.
SINDHU SRIDHAR is a menswear designer with a masters degree from the London College of Fashion. Her fashion studies began at NIFT, Bangalore, where she had the opportunity to participate in a semester exchange program
at NABA, Milan. Following a summer internship with the menswear brand.'The New Standard Edition' in New York, USA, she developed a strong passion for menswear design. For her graduation project, she created a menswear collection that earned her three awards:
Best Designer, Most Innovative Concept, and Best Academic Performance.
Driven by her desire to deepen her knowledge of menswear design, she pursued further education at The University of Arts, London. After returning to India, she gained experience as a head designer at the brand 'Styched' and realised her true calling was to establish her own unique menswear brand, one that would elevate men's clothing and redefine fashion
in India.
Sindhu's vision for her brand was inspired by
a bold, sustainable concept. With a strong inclination towards up-cycling and a belief in the transformative potential of Indian textiles, she founded SINS in 2021. It has been an incredible journey so far, as SINS is moving forward with a strong vision to create designer clothing while being conscious and ethical.
MEET THE FOUNDER
& DESIGNER


FEATURED IN :
30 HOMEGROWN BRANDS TO EXPLORE
FEATURED IN :
30 HOMEGROWN BRANDS TO EXPLORE
FEATURED IN 30 HOMEGROWN BRANDS TO EXPLORE

